- 1Separate business banking and cards. Open dedicated accounts and a corporate card before the new money mixes with anything else.
- 2Build an accrual chart of accounts for your model. Structure it for SaaS, ecommerce, or services so reports mean something later.
- 3Connect the finance stack. Accounting, payments, payroll, and spend tools should feed each other, not sit in silos.
- 4Baseline burn and runway. Know exactly what you are spending and how many months the round buys you.
- 5Run a real monthly close. Reconcile every account and produce financials you would be comfortable handing to your board.
- 6Pick and integrate the operational stack. Sales and CRM, HR and people, and the automations that remove manual handoffs.
- 7Document your first SOPs. Write down the handful of processes that currently live only in your head.
- 8Set a reporting and operating cadence. A weekly and monthly rhythm that keeps strategy out of the deck and in motion.
A raise changes who is watching. Before the round you answered mostly to yourself. After it, you answer to investors who want to see their capital used well, a board that expects a monthly view of the business, and eventually a CPA who will need clean records at tax time. At the same time, the team is growing and the founder cannot stay the single point of failure for billing, hiring, vendor payments, and every operational decision. The work of the first 90 days is to set up finance and operations together so the numbers stay trustworthy and the business can run without you in the middle of everything.
Days 1 to 30: Foundations
Start with separation. Open dedicated business banking and a corporate card before the new capital mixes with anything personal or informal. This one step prevents most of the cleanup headaches that show up later, and it gives you a clean record of how the round is actually spent. If you are moving fast, this is also the moment to set spending limits and approval rules so a growing team can buy what it needs without every charge routing through the founder.
Next, build an accrual chart of accounts designed for your model. A SaaS company needs to track deferred revenue and recurring revenue cleanly. An ecommerce business needs cost of goods sold, inventory, and channel-level margin. A services business needs project or client-level costing. A generic template will technically work, but it will not answer the questions your board asks. Setting up the chart of accounts well now is what makes every later report meaningful. This is core accounting work, and it is far cheaper to do once than to redo after a year of mislabeled transactions.
Then connect the stack. Your accounting platform, payment processor, payroll provider, and spend or expense tools should feed each other rather than sit in separate silos that someone has to reconcile by hand. When payroll posts to the right accounts automatically and card spend flows into your books with receipts attached, the close gets faster and the data stays clean. With the foundation in place, calculate your baseline burn and runway so you know exactly what you are spending each month and how long the round actually lasts. That number drives almost every decision you will make this year.
Days 30 to 60: A monthly close you can trust and tools that talk to each other
With the foundation set, run your first real monthly close. That means reconciling every account against the bank and the payment processor, recording accruals, and producing a profit and loss statement, balance sheet, and cash flow statement you would be comfortable putting in front of your board. A close is not just bookkeeping caught up at the end of the month. It is the discipline that turns raw transactions into financials you can actually rely on. If the round was large or the books were behind before it closed, this is often where a catch-up and cleanup pass pays for itself, because you want the first investor-facing numbers to be right.
The same weeks are the right time to pick and integrate your operational tool stack. A sales or CRM system so pipeline and revenue are tracked in one place. An HR and people platform so hiring, onboarding, and payroll connect cleanly. And the automations that remove the manual handoffs between them, so data does not get retyped from one tool into another. Operations is not separate from finance here. The same transactions that flow through your operational support systems are the ones that land in your books, so choosing tools that talk to each other keeps both sides accurate.
As you go, document your first standard operating procedures. You do not need a binder. You need the handful of processes that currently live only in your head written down clearly enough that someone else can run them: how invoices go out, how vendors get paid, how a new hire is set up, how the close runs. Every SOP you write is one more thing the business no longer needs the founder for, which is the entire point of this stage.
Days 60 to 90: Reporting and cadence
By the last stretch, the goal is rhythm. Build investor- and board-ready reporting on top of the close you now run every month: a clear monthly package with the metrics that matter for your model, written commentary on what moved and why, and an updated view of burn and runway. This is where fractional CFO work earns its place, translating the numbers into a story your board can act on rather than a spreadsheet they have to decode.
Set an operating cadence to match. A short weekly rhythm to track pipeline, cash, and the few operational metrics that signal trouble early, and a monthly rhythm built around the close and the board package. Coordinate vendor payments and payroll on a predictable schedule so nothing slips through the cracks as headcount grows. The cadence is what keeps the systems you built in the first two months from quietly decaying.
Finally, turn the plan into a roadmap. The strategy you raised on should not stay in the pitch deck. Translate it into a sequenced plan with owners and dates across hiring, product, and finance, so the next two or three quarters have a clear shape. A roadmap that is connected to your actual numbers is what lets you adjust early instead of discovering a problem at the next board meeting.
Finance and operations are one system
It is tempting to treat finance and operations as two separate problems to solve with two separate vendors. In practice, that split is where things break. The same transactions move through both. A sale recorded in your CRM is revenue in your books. A new hire in your people system is payroll and burn. A vendor contract is an operational commitment and a cash outflow. When one team owns the systems and another owns the numbers, the gaps between them are exactly where errors, double work, and surprises live.
The alternative is one senior team running both. When the people setting up your tools are the same people closing your books and reporting to your board, the stack is built to produce clean data by default, and there is no handoff to drop. For a newly funded company moving quickly, that coherence is worth more than any single tool. This is exactly the kind of company that benefits from finance and operations for Buffalo startups and other newly funded teams across Western New York, including companies coming out of accelerators like 43North that need clean numbers and working systems fast.
Finsightic stands up accounting, controller oversight, fractional CFO support, and operational systems together for newly funded companies. Fixed monthly pricing, no long-term contracts.
The first 90 days set the pattern for everything after. Get separation, a clean close, connected systems, and a real cadence in place now, and the next raise, the first audit, and the first hard quarter all get easier. Leave it for later and you spend the money you just raised cleaning up instead of building.
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